With increased competition, online businesses must find innovative ways to attract and retain customers.Enter eCommerce Video Marketing!It has become a truly powerful tool to increase brand awareness, engagement, and sales.According to recent research, video content is expected to make up 82% of all internet traffic by 2022, highlighting the growing importance of video in digital marketing.This blog will explore how eCommerce video marketing can be the elixir of sales and help businesses achieve their growth targets. We will also look at some best practices for creating compelling video content that resonates with the target audience and drives conversions.Video Marketing: A Look Back, And Its Meteoric RiseVideo marketing for eCommerce has come a long way since the days of static, lifeless advertisements. With the advent of digital technology and social media platforms, video has become the undisputed king of content. From viral videos to live streams, businesses have found a powerful tool to engage with their audience and tell their brand story.I. The PastLooking back, video marketing has always been around in one form or another. Commercials, infomercials, and TV shows have all been vehicles for marketing messages. However, with the rise of the internet and social media, video marketing for eCommerce has taken on a new level of importance.II. The Present
